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1. Summer Slimdown Facebook Promotion A slimdown Facebook promotion is perfect for anyone looking to get in shape for the spring and summer season. Since you’re trying to attract new members to your gym, the “Summer Slimdown” would be a unique program that a coach or trainer at your gym would put together for your… Read more »

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First things first, let’s define what a Facebook Lookalike Audience actually is! Facebook defines Lookalike Audiences as a way to reach new people who are likely to be interested in your business because they’re similar to customers you care about. These audiences can be based on a variety of sources in order to target different… Read more »

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FACT: It’s absolutely vital for a local business to leverage social media marketing campaigns for their business. Most local businesses don’t realize how crucial social media is and the impact it has from a marketing standpoint. More than 700 million people visit Facebook every day and it’s becoming a powerhouse in the advertising space. If you aren’t… Read more »

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With 74% of online adults being active on social media, you cannot afford to skip using social media as an avenue to reach potential customers. However, finding the right platform to use can be a daunting task for businesses who are new to social media. Quality is always better than quantity, so before joining every… Read more »

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Pinterest can be your powerhouse for increased engagement, traffic, leads and sales all while building your Pinterest brand. Use these 5 tips for increased growth and exposure on Pinterest! Add the Pinterest Widget By installing the Pinterest Widget in several prominent places on your website and blog, you make it easy for people to find… Read more »

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With over 100 million daily active users, 9,000 snaps shared per second, and 400 million snaps shared per day. Snapchat is by far one of the fastest-growing and most active social media networks available today. Snapchat has the ability to adapt and update their platform daily which is something that separates them from every other… Read more »

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Prior to the 2008 election, social media had been most effective for advertisers in the commercial & service sectors. Rarely had we seen public figures step into the limelight via social media (SM), nor had we seen one effectively use SM to invigorate a campaign with a progressive, liberally minded social media presence. President Obama’s… Read more »

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Managing several Facebook pages and ad accounts can be a pain, but Facebook’s new management tool, business manager, can change that! It’s time to separate your personal Facebook profile and business Facebook profile. By using Facebook business manager you can gain access to pages and ad accounts without being friends with your co-workers, clients or… Read more »

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 Have you been considering running a contest for your business on social media? Promoting a contest or giveaway on Facebook is a great way to increase engagement and exposure for your brand. When it comes to executing a successful campaign, there are a few important things to consider.   What is the goal of this… Read more »

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Do you have visitors coming to your site but not following through to buy a product or opt-in on your lead generation form? Complete this circuit by showing your ads AGAIN to this already warm traffic audience. Showing your ads to people who already KNOW you and have already visited your website will increase conversion rates… Read more »

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