Managing several Facebook pages and ad accounts can be a pain, but Facebook’s new management tool, business manager, can change that! It’s time to separate your personal Facebook profile and business Facebook profile. By using Facebook business manager you can gain access to pages and ad accounts without being friends with your co-workers, clients or… Read more »

 Have you been considering running a contest for your business on social media? Promoting a contest or giveaway on Facebook is a great way to increase engagement and exposure for your brand. When it comes to executing a successful campaign, there are a few important things to consider.   What is the goal of this… Read more »

When creating Facebook advertisements, the targeting you use can make or break your campaign’s success. In order to achieve the best results from your ads, it is important to know your target market and find the demographics on Facebook that best match your target markets demographics. The following are a variety of ways in which… Read more »

Of all the brand building tools currently available, social media marketing is by far the most powerful. While in the past it was a reactive project that you would pursue only in your free time, things have changed dramatically over the years. These days, every company or business regardless of size is encouraged to use… Read more »