Step 1: Evaluate your target market audience and determine who or what Instagram accounts your page has the most influence on. Find and make a list of the Instagram accounts that have a large following and has the same target audience as your business. For example: If you are responsible for growing an Instagram account… Read more »

We never thought this day would come, but it finally has. Within this past week, Facebook released Instagram as an advertising option on their ads manager (For people that are not aware, Facebook owns Instagram). This is a HUGE milestone in the digital marketing / advertising industry. Everyday, advertisers have waited months, if not years… Read more »